Over the past few years, content marketing has been taking center stage. However, content marketing has been around for hundreds of years. Whether you have realized it or not, companies have been telling stories trying to capture audiences in various ways.
The Content Marketing Institute put together a brief history of what content marketing looked like, going all the way back to the 1700’s. From recipe books and 400-page guides to radio and magazines, check out useful content from the past and how content marketing has evolved.
Bonus: You can even take some of the ideas from the past and adapt them to today’s digital marketing strategies.
The History of Content Marketing
Infographic courtesy of The Content Marketing Institute.